Think Organic Posting Will Grow Your Business? Think Again
Unveiling What Really Works in Today’s Digital Marketing World.
I have been in the marketing business for about six years, navigating through what seems like countless algorithm changes. During this time, I’ve experimented with numerous strategies and best practices in both organic and paid advertising.
As a digital marketer or a small business owner, you’re likely familiar with the tightrope walk between budget constraints and the need for effective marketing. You might be wrestling with questions like: How much should I spend on ads? How often should I post? And, most crucially, how do I get the most bang for my buck in a landscape dominated by ever-changing algorithms?
From working with restaurants to public speaking figures, and managing ad budgets ranging from $200 to $1,500 per month, I’ve learned a multitude of ways things can work or fail. One key insight I’ve discovered is that organic posting is, in many instances, the biggest waste of time imaginable.
I understand that if you don’t have an ad budget, organic posting is the only way to start. However, social media can be an incredibly cruel mistress in the beginning. I have started accounts, shared reels, and have gotten zero reach. It literally showed my first 5–10 reels to no one. That’s not very…
